Blog

How to Multiply on Maximizing Your Resources – Part 3

The last few posts have focused on how to multiply the resources that you’ve worked hard to maximize. Just to review, here is what we have covered so far: Call in the Troops Bring ‘Em Out of the Woodwork Black Sheep Clients Olympic-Sized Sales Staff Open Water Fishing Call for Back-Up Today we are going to discuss the next three: Go Big Online Bartering with the Best Giving Away the Farm Go Big Online There are businesses who solely operate online, those that only operate brick and mortar locations, and there are some that do both. Those who do both

Continue Reading »
John Gentle

How to Multiply on Maximizing Your Resources – Part 2

Last time we outlined how to start multiplying on the resources you worked on maximizing. We covered the following areas: Call in the Troops Bring ‘Em Out of the Woodwork Black Sheep Clients Today we are going to look at the next three: Olympic-Sized Sales Staff Open Water Fishing Call for Back-Up Olympic-Sized Sales Staff Now we are all aware that it isn’t possible to have a sales staff of 10,000 who are willing to work around the clock for free, but there is a tool that will mimic exactly that: Direct Mail Marketing. Direct mail is a written piece

Continue Reading »
John Gentle

How to Multiply on Maximizing Your Resources – Part 1

The next series of posts will cover how to take maximizing resources and multiply them for even greater results. In this first of our four part series we’ll cover: Call in the Troops; Bring ‘Em Out of the Woodwork; Black Sheep Clients. Call in the Troops Finding and securing new clients can be exhausting and expensive. Rather than just spinning your wheels, find a way work with other companies to help you find new clients. Find solid companies with secure, positive relationships with their customers and/or clients. Also, ensure that their products and/or services are not in direct competition with

Continue Reading »
John Gentle

Maximize Your Resources – Part 3

In the last post we outlined three more ways you can work on maximizing your current resources. They included: Revealing the soul of your business Breaking even to breaking the bank Standing up and standing out Today we’ll highlight the final three areas you can work on to maximize your current resources. They are: Presenting an offer they can’t refuse Upselling: “Would you like fries with that?” Avoiding the edge of the cliff Presenting An Offer They Can’t Refuse One of the secrets to success is remaining ahead of your competitors to maintain a competitive edge. In order to accomplish

Continue Reading »
John Gentle

Maximize Your Resources – Part 2

Last time we highlighted the first three areas to work through in maximizing your current resources. They were: Recognizing the obvious Unconventional breakthroughs Facing the facts Today we’ll cover the next three, which are: Revealing the soul of your business From breaking even to breaking the bank Standing up and standing out Revealing the Soul of Your Business Every business has a soul, and you likely felt the soul of your business the deepest when your business was just starting. It is that passion, newness and momentum that is palpable at the very beginning. Sometimes these important intangibles can get

Continue Reading »
John Gentle